Boundless Independence: Supporting Owner-Operators with Custom Apps
Employee or independent contractor (IC)?
The final answer might require a coin toss.
On Jan. 10, 2024, the Labor Department updated a simple Fair Labor
Standards Act definition for determining whether a worker is an independent contractor or an employee. The department now uses a complex balancing test-based on six economic factors. The factors are weighted equally, which makes predicting how the scale will tip more difficult.
Fleets must clearly define IC relationships to withstand the mounting legal risks of employee misclassification. To help ensure the relationships function as planned, fleets can use digital tools to automate workflows in ways that do not overstep control boundaries.
This article explains how custom mobile apps help fleets maintain a proper distance while connecting IC drivers with best-in-class tools to do their jobs.
The Shift in Driver Leasing
Doing business with IC drivers at arm’s length while ensuring they meet safety and compliance policies is a formidable challenge. The new rule states any actions that companies take with IC drivers beyond FMCSA compliance – actions serving their own methods or standards for safety, quality, or customer service – may indicate employee control.
According to the Owner-Operator Independent Drivers Association, approximately 45% of ICs have lease arrangements with motor carriers where they operate under their carriers’ DOT authority. Forty-four percent of ICs drive under their own DOT authority. Most owner-operators enter the industry today with DOT authority.
The trend has accelerated since 2019.
Giving Drivers Power to Choose
One way to put a safe distance between employees and IC drivers is to create workflows and features tailored to the different operating procedures for each group.
USA Truck got a head start in 2018 by using a custom app platform to adapt to changing labor laws. The Van Buren, AR-based fleet rolled out an internal load board to ensure its leased and independent owner-operators had total freedom to choose loads. Drivers access the cloud-based load board through a dashboard in the fleet’s driver app built on Eleos Technologies’ custom app platform.
The load board helps drivers maximize revenue by planning their way into and out of freight markets. Drivers can view each load’s origin, destination, rate per mile, empty miles, and other details before selecting loads from USAT’s asset and brokerage divisions.
USA Truck expanded its load board in July 2020 to launch
a “Drive Your Plan” program for company drivers. Drivers
access the application through the fleet’s custom app
to see all available loads in a specific market and use that
detail to pre-plan their week. The tools also keep drivers on schedule by ensuring any load they choose will fit within their hours-of-service limits.
The main difference between the two versions of load boards is that employee drivers do not see rates. USA Truck also controls how far in advance drivers can schedule themselves, and to prevent deadheading, they
don’t generally let employee drivers change geography
without a load.
Since rolling out the Drive Your Plan program, USA Truck has significantly increased its conversion rate from company drivers to owner-operators. The custom app
platform and load board technology provide a foundation
for employee drivers to test and evaluate their readiness to become an IC with full access to the company’s freight network.
Staying in Separate Lanes
With a custom app platform, fleets do not need to start from
ground zero to create tools for both sets of drivers. Instead,
they can select from pre-built components and system
integrations to efficiently develop an app that meets their
business and workforce needs.
A custom app platform allows fleets to create a distinct experience for IC versus company drivers and other defined groups, such as:
- Separate message channels for ICs to ensure communications are consistent with the nature of the relationships. For example, communications can be limited to selecting available loads with optional channels to share weather and traffic information or relevant company news.
- Custom workflows that give IC drivers access to helpful tools from the main dashboard of their app. Whereas a fleet might give employee drivers access to an entire library of safety and training content, it can use its custom app to give IC drivers access only to relevant documents and data they need to comply with federal and state regulations.
- Making app-based features available to both driver types, such as image capture for submitting proof-of-delivery receipts to get paid and time-saving tools for locating trailers at customer facilities and fleet terminals.
Besides gaining communication advantages, fleets can use custom apps to significantly reduce the time and effort it takes for IC drivers to manage trip expenses, plan their trips, and more without exerting control. For example, when drivers choose a load, they can use the fleet’s custom app to receive turn-by-turn navigation, plan fuel stops at locations where the fleet has fuel discounts, and view the real-time estimated arrival time at pickup and delivery locations. ICs can become a part of the team while maintaining their independence.
Empowering Choice
The changing landscape of regulations for contractor status in trucking creates a need for effective technology solutions to manage control and autonomy properly. Custom app platforms, like Eleos, offer a powerful means to navigate the rule changes while empowering owner-operators and employees. With Eleos, fleets can reach higher levels of efficiency while providing drivers with all the necessary tools to do the job and ensure compliance within the boundaries of control.
See how Eleos can help you create your own custom mobile driver app
If you’d like to see how we’ve helped other fleets create their own custom driver app, simply contact us.
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